TAN PHAM
developingdesigning
Web Application// 2021

Australia Job Platform Startup

Built core functionalities for Getahead, a Tinder-style job marketplace designed for the Australian market, using React and Next.js to deliver a fast, intuitive, and mobile-friendly user experience. Translated product concepts and Figma designs into clean, reusable interface components and interactive swipe-based job discovery flows. Implemented scalable frontend architecture, optimized performance, and collaborated closely with design to ensure a polished, engaging user journey.

Strategic Technical Decisions

1. React/Next.js Scalable Frontend Architecture

  • Decision Rationale: Chosen to leverage Next.js's performance features and React's component model to build a modern, scalable, and highly performant job marketplace platform. This architecture was essential for delivering an app-like experience.
  • Strategic Value Highlighted: Speed and Reliability: Ensured the platform could handle rapid user growth and deliver a lightning-fast experience, a critical factor for high-engagement, mobile-first applications.

2. Swipe-Based UI Implementation

  • Decision Rationale: The core product concept required translating complex Tinder-style swipe mechanics and Figma designs into fluid, interactive, and mobile-friendly interface components.
  • Strategic Value Highlighted: Intuitive UX: Successfully delivered a novel, engaging "swipe-right-to-match" discovery flow, drastically reducing the friction and time involved in traditional job application processes.

3. Reusable Component Library

  • Decision Rationale: Focused on building clean, reusable interface components from the ground up to ensure consistency and rapid future development across various job searching, filtering, and matching screens.
  • Strategic Value Highlighted: Development Efficiency: Established a maintainable codebase that allows for the quick addition of new features (like in-app messaging or video calls) without code duplication.

Key Contributions & Business Outcome

Key Contributions

  • Core Feature Development: Built and optimized the fundamental interactive swipe-based job discovery flows, the central value proposition of the marketplace.
  • Design Translation: Closely collaborated with the design team to translate complex Figma designs into pixel-perfect, modular React components suitable for all mobile screen sizes.
  • Performance Engineering: Ensured the frontend architecture was highly optimized for speed and responsiveness, which is vital for consumer adoption in the competitive mobile marketplace sector.

Business Outcome & Validation

  • Major Investment Success: The stability and intuitive interface of the platform were instrumental in securing a $1.38 Million pre-seed investment round led by Pipeline Capital and other influential Australian entrepreneurs.
  • Rapid User Adoption: The platform achieved significant initial market validation, hosting applications for over 1,500 job seekers and seeing 1,156 sign-ons in the first 24 hours of launch (without advertising).
  • Market Disruption: The delivered product successfully supports the business goal of disrupting the traditional hiring process, aiming to reduce the average time to hire from 25 days to as little as 25 minutes.

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